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Now BOOKMARK THIS PAGE for future reference and enjoy the article below, The Best Times to Post ot Social Media.

You have great, engaging content, amazing images and are ready to post on social media. But when is the best time to post? Timing is a key factor in growing your social media following and making your digital footprint last. And if you want to drill down to each industry, the best posting times differ substantially. Are you a non-profit? The best days and time to post on Facebook is Wednesday and Friday at 2 p.m. Selling a consumer good? Post on Instagram on Saturday at 11 a.m. and 1 p.m. Read more of the best posting times for social media by industry in the link at the end of this article.

Below, we’ve researched and compiled a listing of the best days and times to post on social media overall, according to leading social media scheduling platforms such at Sprout Social and HootSuite. Bookmark this page for future reference!

 

INSTAGRAM

Sunday Monday Tuesday Wednesday Thursday Friday Saturday
2 am 5-6 am 2 am 2 am 5 -6 am 11-12  pm
8-9 am 11-1 pm 5-6 am 5 -6 am 9-10 am 1 pm
11-1 pm 8-10 am 8-11 am 11-1 pm
5 pm 11-1 pm 12 pm 5-6 pm
3 pm 3-4 pm
5 -6 pm 5 -6 pm

*Thursday is the best day of the week for IG; Sunday is the least engaging day

*make sure post is “recent” when followers are online

* Videos perform best 9 pm-8 am

 

FACEBOOK

Sunday Monday Tuesday Wednesday Thursday Friday Saturday
9 am 9 am 9 am 9 am 9 -10 am 11-12  pm
11-12 pm 11-12 pm 11-12 pm 11-12 pm 11-12 pm
3-4 pm 3-4 pm 2-4 pm 1-4 pm 3-4 pm
5 pm 11-3 pm 8 pm 8 pm
3 pm
5 -6 pm

*Thursday is the best day of the week for Facebook

*Lowest engagement on weekends, evenings and early mornings

* Daily 10 am-6 pm best for consumer brands

 

TWITTER

Sunday Monday Tuesday Wednesday Thursday Friday Saturday
11 am 10-12 pm 10-12 pm 10-12 pm 10-12 pm 9 -12 pm 1  pm
1-4 pm 1-3 pm 1-3 pm 1-3 pm 1-3 pm 1-3 pm 1-3 pm

*Sunday morning least engagement; 1-4 pm high engagement

 

PINTEREST

Sunday Monday Tuesday Wednesday Thursday Friday Saturday
2-4 am 2-4 am 2-4 am 2-4 am 2-4 am 2-4 am 2-4 am
8-11 pm 8-11 pm 8-11 pm 8-11 pm 8-11 pm 8-11 pm 8-11 pm

*Pinterest skews heavily female

READ MORE: Best Times to Post on Social Media: 2018 Industry Research